Blog - B2B sales & distribution

Attending a trade show has many advantages. For starters, you get a targeted audience, one who is interested in what you have to offer, and they are all congregated conveniently in one place. What’s more, is that you also get…

Becoming more ecologically responsible or going green is no longer just a matter of ethics. Businesses have come to realise that implementing environmentally friendly practices also makes good business sense. The significance of reducing one’s consumption, waste and carbon footprint…

Making use of mobile devices and apps should no longer be a “maybe” or “someday” prospect for B2B companies but a must-have. Since the rise of smartphones and tablets, various studies have been conducted that prove what an essential role…

There are certain trends that pop up time after time and have become a part of the more modern direction in which the B2B sales industry is growing. We’ve rounded up four trends that one is most likely to encounter…

It doesn’t matter to whom you sell or what you sell, having a website is crucial in today’s world. If you have a company or business, then you need a website. Being online is the ultimate opportunity to reach a…

Confucius said, “Tell me, and I’ll forget. Show me, and I may remember. Involve me, and I will understand.” Herein too lies the essence of delivering a great product demonstration in B2B sales. Providing your prospect with a long script…

It is almost time to say goodbye to 2014, and to welcome in 2015, and there is already speculation about what lies ahead for sales in the New Year. We decided to round up some of the main trends that…

You may see the word “gamification” in the title of this post and think, “What on earth do games and sales have in common?” They have plenty in common, if you look more critically. In games, as in sales, you…

As we are nearing the end of another year, people are looking to the future. It is not always possible to know exactly what the New Year will hold but there are always many predictions. We take a look at…

The way you brand and market a B2B company should be different than if you were a company catering to individual consumers. There are certain things that every B2B company should recognise and implement when creating a brand. It is…