How to design a great logo

Starting your own business is exciting but enthusiasm and energy is only the start of the journey. You need the know-how to properly market your brand and get the word out. Having a great logo to represent what your company

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Crafting a great sales pitch

The word “pitch” is something that shouldn’t, in fact, be used anymore because of the negative connotations that are associated with it. It is an old-timey word that was used to describe salespeople who “threw” words at people before they

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Bitcoin – what’s all the hype about?

“Bitcoin” has been on many people’s lips in the past few months or so. Even if you don’t exactly know what it is, you have no doubt seen a rise in people mentioning it or articles about it on your

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Invoicing clients correctly

Creating invoices with the correct details on it can save you and your customers a lot of time. If you have the correct details in place on the invoice, no one has to phone around to find out any information

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What to look for in a supplier

Finding a good, trustworthy supplier to do business with is invaluable. You will inevitably have to develop a long-term relationship with them so choose your partner here well. There are some qualities that a good supplier should have in order

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B2B trend forecast for 2014

As we are nearing the end of another year, people are looking to the future. It is not always possible to know exactly what the New Year will hold but there are always many predictions. We take a look at

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Why your new product might not be selling

Not all sales attempts can be called success stories. Sometimes there is a product that simply does not sell well or at all. What can the reasons be that your product is not accepted by your market? Insufficient market research

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Ideas for creating good inbound marketing content

Good inbound marketing can be really beneficial for your company and it reduces the amount of cold calling you need to do, which serves as a means with which to save time and money. Creating the content needed to get

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Inbound Marketing vs Outbound Marketing

To some outbound marketing may seem old-fashioned since it is associated with cold-calling. Especially in this day and age where you can reach people more effectively via social media avenues thus putting trust in the fact that the people that

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Hiring great sales staff

You are only as successful as the people you hire. Without people to generate leads and make sales, you will not be able to bring in any customers and thus not make a profit. So it is a necessity that

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