If you’re in sales management and feeling the pressure to keep up with not only changing buyer behaviours and market trends but also juggling the management of sales teams, you’re not alone.

The good news is that YouTube offers a treasure trove of insightful videos specifically tailored for sales managers looking to refine their skills and strategies.

Let’s explore some standout videos that provide practical advice, fresh perspectives, and proven methodologies.

Learning from YouTube videos: A guide for sales managers

1. Sales strategies for adapting to market changes

In this video, you’ll learn how to create sales strategies that can withstand the ups and downs of the market. A group of experts shares their experiences about being flexible and ready to adapt. They discuss situations where their organisations needed to change their sales strategies quickly to stay competitive.

The discussion includes useful tools and technologies that can assist your team when they need to adjust to sudden shifts.

The experts stress understanding changes in customer behaviour and using data-driven insights to make smart decisions. Plus, they highlight the importance of keeping an eye on market trends so you can stay ahead of the game.

By taking notes from real-world examples, you’ll come away with a toolkit that helps you anticipate changes rather than just react to them. Check it out here.

2. Sales methodologies: what is the challenger sales model and why it works for your sales reps

This video highlights the Challenger Sales Model, which has been getting a lot of attention for good reason. The model explains how this approach to selling is quite different from traditional methods. It focuses on teaching, tailoring, and taking control of conversations.

The video breaks down the five types of salespeople: the Hard Worker, the Relationship Builder, the Lone Wolf, the Problem Solver, and the Challenger. Challengers are notable for pushing customers to think differently about their needs. They enjoy debating and challenging ideas, which can help customers discover the best solutions for themselves.

Understanding these different types can equip you to guide your team in connecting with customers more effectively. This is a great watch if you want to strengthen your sales approach. Find the video here.

3. Hiring and building a high-performing sales team

Finding the right people for your sales team can be difficult, and that’s where this video comes in. It explores what makes a high-performing sales team tick and offers thoughts on how you can improve your own team’s performance. The video also, gives a step-by-step guide on how to identify potential team members that align with your company’s vision and goals

Tyler Witt discusses what makes a positive sales culture. He highlights key skills that good salespeople should have, such as emotional intelligence and adaptability. The video also covers how to effectively onboard and train new talent so they can start contributing right away.

With practical tips throughout, you’ll discover ways to build a team that not only meets its goals but also enjoys working together. Check it out for some valuable advice on team building here.

4. Building a high-performing sales team – with sales culture

Sales culture might not always get the attention it deserves, but it plays a big role in how well a team performs. This video focuses on what makes a strong sales culture and how it can boost team morale.

It offers simple steps to create an environment where team members feel proud to represent your brand. It also talks about the skills that successful salespeople should have, along with what makes a good sales leader. It’s about finding a balance between hitting sales targets and keeping the team spirit high.
By tuning in, you’ll gather useful ideas for fostering a supportive and thriving team environment. It’s a fantastic resource for anyone looking to improve their team culture. Find it here.

Final thoughts

These videos are packed with practical tips and insights for sales managers. Whether you’re focusing on adapting to market changes, understanding different sales methods, or building a strong team culture, there’s something here for everyone. Taking the time to watch these videos might give you the ideas and inspiration you need to excel in your role as a sales manager.

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